In the growing age of digitization, photography plays a vital role in communicating ideas and facts. Apart from being a great communication medium, it also helps in keeping your heartfelt memories alive and fresh. Nonetheless, it does take a lot of work to achieve that effect. Many think that hiring a professional photographer would do the trick. However, that is just the first step. The most important thing that is needed to create a remarkable is photo retouching. With the photo retouching tips mentioned here, every photo editor will be able to get the required effect in the image and improve its productivity.
Even if the raw studio images seem completely perfect, it still needs to get edited and retouched to beautify its look. Besides, images that are edited look a lot attractive from the ones that are not. The first and foremost requirement to carry out the process is your proficiency with photo editing software. In addition to that, you also need to be aware of the various photo retouching techniques to accelerate this labor-intensive job without compromising on the quality.
Before we have a look at the different photo retouching tips and tricks, let us learn about the industries that primarily rely on the editing and retouching of images.
Industries that Need Photo Retouching Services
Photos are everywhere around us. It’s on the phone, computer, TVs, billboards, newspapers, magazines, and almost every other thing that you see. They act as a great communication medium and convey more meaning than texts. It is one of the reasons why it is commonly used by businesses in this digital world. Some of the industries where high-end photo retouching is essential are:
The increasing competition in the real estate sectors makes it difficult for the owners to get customers. Therefore, the most popular method implemented by them to attract potential buyers is by using aesthetically appealing images. These pictures are then presented in the property listings to grab the immediate attention of buyers and convince them to purchase the property.
e-commerce sites usually help to buy and sell products. Since it is a completely online process, images are the most crucial element in this aspect. The websites use pictures to present the detail about their products to the customers. The product photos also go through a series of image retouching and manipulation techniques so that it looks completely natural and appealing to the audience. This, in turn, helps in significantly increasing their sales.
The fashion industry is all about glamour and perfection. In this case, the pictures used can be either of models or clothes and are needed to be perfect. That is why the industry relies on professional photographers or photo editing agencies to carry out their editing tasks. The most common technique that is used in the editing of fashion photographs is a clipping path
Marketing & Advertising
Businesses tend to sell their products or services through marketing and advertising. For this, a variety of mediums can be used, such as posters, banners, leaflets, billboards, etc. In all these cases, images are used to grab the attention of the viewers. Therefore, this industry also relies on photo editing and retouching to increase the popularity of their brand.
The publishing industry is concerned with the production and distribution of printed works like newspapers, books, or magazines. The content of those printed works not only include texts but also images. Besides, when a person is willing to purchase a book, the first thing that he notices is the picture. That is why the publications go for various types of photo editing services to get high-quality pictures to attract customers.
Photography & Print Studio
The photography and print studios often have the requirement of editing tons of images on a daily basis. Sometimes, the requirement might be even more, leaving them no time to deal with all of their projects. In that case, they outsource their needs to an image editing company to help them with their tasks. Relying on it helps them to deliver their projects on time and sustain their brand image in the market.
15 Photo Retouching Tips and Tricks that will Prove Useful for Your Editing Work
Every image retouching services provider strives to utilize the best techniques possible to enhance the quality of pictures to the maximum extent. If you are in this job for a long time, you might be already knowing a few of them. However, if you are a beginner in photo retouching or editing, then it can be an immense help for your projects to come. Go through each of the tips mentioned below to become a pro at your job.
Make a plan
Carefully analyze the picture you are going to work on. Identify its flaws and the techniques that can help to eliminate it. Create a plan and proceed accordingly to achieve the desired results. Pre-planning is very important to avoid confusion and assure precision in the final output.
Redefine the colors
If you wish to redefine both foreground and background colors, you can first start with defining the foreground color. Now, hold the Alt/Option to define the background color. Alternatively, you can use the eyedropper tool to select a color for the foreground and then press shortcut X to pick up the color for the background.
While creating layers, avoid cloning on the base layer but try to create a copy and work on it. It can help you to mask in as well as out without any concerns. If the clone gets cluttered anyhow, then you can retry. No harm will be done to the changes you have made so far.
The content of the folders is often contracted. However, if you want to view its nested layers, you can press the Control/Command key and click on the triangle icon. Use the same method to contract the folders again. For expanding all nested folders that are present inside the folders, press the Alt/Option and Control/Command keys together.
Achieve distinctive paleness
You can achieve it by copying the background layer and setting its blending mode to Screen. However, keep in mind that the effects will be applied to the whole image. So, if you do not want it, then you can control it by creating a layer mask and painting the pale areas with white color and a brush tool.
Use zoom features
Use both zoom-in and zoom-out to assure that everything is right with the image. Doing it from time to time will help you to identify mistakes that you might have missed out. A good clone is characterized by the indistinctness of any such issues when it comes to large printing.
Restore the lost selection
While working on a complex selection, you might click it more than once and deselect it accidentally. However, there is a trick that can help you with restoring the lost selection. You only need to press Shift + Control/Command+ D. Now, undo it by pressing Control/Command+ Z. For performing multiple undo, press Control/Command+ Alt/Option+ Z.
Create non-destructive vignette
You can create a non-destructive vignette by darkening the whole picture. By using a black color brush tool, you can paint the light center inside the layer mask. However, instead of painting the area with a brush, you can use the Elliptical Marquee tool to provide a better effect.
Get brighter eyes
The Exposure tool can help you with making the eyes brighter. You can start by filling the layer mask with black color on a new adjustment layer. Now, paint the iris in white and pupils in black. Then, increase the exposure while setting the blending mode to Luminosity. You will see that the eyes look more attractive now.
Align the layer contents
You can align the contents of the layers by activating the Move tool. It can aid in aligning the content of two or more layers. It usually consists of two options for alignment, i.e., Align Top Edge and Align Vertical Center.
Alter the brush sizes
Start with a soft brush as hard or small brushes may leave unwanted lines when the image is zoomed. However, to avoid flaws and bring more clarity to the pictures, try different brush sizes, and see what works best for your needs.
Adjust the skin color
If you still cannot get the right skin color after applying various techniques, then you need to work on the hues. Invert the mask first and then use a soft brush and white color to paint over the required areas of the skin. Now, adjust the skin color by controlling the hue, saturation, and lightness sliders.
Perfect the light settings
To virtually re position the strobe, you first need to neutralize the shot. Select the desired content and copy it to a new layer. Now, reduce the image opacity depending on the content. Use the Dodge and Burn tools to paint the required quality of light onto the new layer.
Use different tools
You may start with a normal clone tool first. Now, get all the basics done with a regular Aperture or Lightroom clone. Try spot healing, path tool, and content-aware fill to reach a point where you are satisfied with the results.
Create the right contrast and depth
To create the right contrast and depth, you can mix up the blurred and sharp versions of the photograph, which is otherwise known as the Orton effect. Here, you first need to copy the background layer and set the blending mode to Screen. Now, create a copy of the current layer once again and apply Gaussian Blur to it. Finally, change the blending mode to Multiply.
The photo retouching tips mentioned above will not only be suitable for business but also your personal needs. After all, who wouldn’t want their portraits or special memories to have that charm and vibrancy they see in a magazine? So, be it for personal or commercial needs, utilize the tips to the fullest to turn a normal-looking image into something extraordinary. However, it will require your dedicated time, attention, and efforts. In case you are still facing challenges, then the ideal solution will be to look for a professional photo retouching service provider like us.
Being a reputed name in the industry, we can also help you with enhancing the raw images with outstanding quality. Since we have a team of expert photo editors and retouchers, we can carry out your retouching and editing tasks with ease. If you wish to know more about our services, then kindly drop us an email or contact us on our website.